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Zoom’s Return-To-Office Could Doom The Company
Exceptional leaders often excel as skilled storytellers, and for good reason. Once a company hits a certain level of organizational complexity, one of the most important tasks the CEO has is to craft intellectually coherent and captivating narratives about the firm, its purpose, and its performance. Failure in this task means undermining the very existence of the company; a sin…
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Meet Stephanie Dunivan, VP Of Branded Solutions And Video For Essence Ventures
Stephanie NöNe Dunivan, the Vice President for Experiential, Branded Solutions and Video at Essence, emanates vitality, relevancy, and empowerment, synonymous with the media brand she represents and the multifaceted audience she serves. As a Hunter College–The City University of New York graduate, Dunivan was introduced to television production when a…
Building Better Business Books: Insights From The Field
I had the privilege of conversing with Josh Bernoff, author of the new book, “Build a Better Business Book: How to Plan, Write, and Promote a Book That Matters.” Bernoff is a seasoned expert in the field of business writing. The insights from this conversation, drawn from Bernoff’s extensive experience…
Why ‘Quiet Fridays’ Are the First Step Towards a 4-Day Workweek
When I first read Tim Ferriss' 4-Hour Workweek a decade ago, it planted a bug in my brain to always look for ways to balance productivity with sustainable life rhythms. I didn't know if living like that was even possible, but I was intrigued. As a former pastor turned entrepreneur…
14 Innovative Ways For Agencies To Learn About A New Client’s Audience
To create effective marketing strategies, agencies must first diligently learn about their clients’ audiences to gain deep understanding of the target demographic. Because each client’s audience is unique, tailoring campaigns to resonate with their distinct preferences, behaviors and pain points is essential for success. Of course, considering that clients do…
What a Comprehensive User Experience Design Process Looks Like
Forward-thinking companies are embracing user experience (UX), but it can be challenging to understand what aspects to prioritize. The lure of a quick fix for usability issues is compelling. However, it's essential to tailor UX to your budget and needs while avoiding shortcuts in the discovery and design process. A…
8 Skills You Need To Lead Successfully In A Matrix Organization
We're all familiar with the traditional, top-down organizational hierarchy: a team reports to one manager, and that manager reports to a senior manager, and so on. But what happens when there is a power shift, and teams report to multiple managers at the same time? The matrix organizational structure, first…
More Back-To-Office Mandates, AI ‘Agents’ And WeWork’s Future
This is the published version of Forbes' Future of Work newsletter, which offers the latest news for chief human resources officers and other talent managers on disruptive technologies, managing the workforce and trends in the remote work debate. Click here to get it delivered to your inbox every Friday! It’s…
6 Key Messages to Inspire Young Woman Entrepreneurs
In a world where headlines constantly remind us of the challenges faced by underrepresented groups in the business world, pursuing entrepreneurship as a career might seem daunting for young women. The recent oscillations in the business landscape, particularly about diversity, equity and inclusion (DEI) efforts, have left many wondering about…
How To Be A Better Consumer Of Leadership Advice
By Selin Kesebir, Associate Professor of Organisational Behaviour, London Business School Leadership advice is abundant—it’s in your podcast stream, LinkedIn feed, and the airport bookstore. With so much guidance available, you might well wonder how to tell good advice from bad and avoid being misguided by ostensibly helpful ideas. The…
The Ridiculously Easy Guide to Internal Customer Service Training
Are you gearing up to launch an internal customer service initiative? Well, you've come to the right place. I'm happy to equip you with insights that can catapult your initiative into success if you choose to do it on a DIY basis.Before we dive into the details, let's take a…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…