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Marketing 5 Min Read

Hellmann’s fourth Super Bowl ad continues its tradition of food waste messaging—with a furry twist

The cat’s out of the bag: Hellmann’s joined the early wave of brands releasing their Super Bowl ads weeks ahead

Marketing 4 Min Read

With its Super Bowl spot, Drumstick hopes to be more than a ‘latent memory’ of summer

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Marketing 7 Min Read

Lessons from the Super Bowl’s biggest ad successes—and failures

The Super Bowl is advertising’s biggest stage—and an expensive one, at that.This year, it cost advertisers up to $7 million

Marketing 3 Min Read

Publicis Health to pay $350 million in settlement around opioid marketing

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Marketing 5 Min Read

Why the New York City Ferry is sailing into advertising

Seeing more ads on the New York City Ferry? Thank Mayor Eric Adams.While the New York City transit system has

Marketing 4 Min Read

Why Oreo is returning to the Super Bowl after more than a decade

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Marketing 3 Min Read

After a year of backlash, Bud Light returns to the Super Bowl

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Marketing 5 Min Read

Coworking with Becky Owen

Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Becky

Marketing 4 Min Read

Netflix’s ad tier counts 23 million monthly active users

Netflix’s ad-supported tier continues to gather steam, but another competitor is on the way.The streamer added more than 13 million

Marketing 5 Min Read

Max isn’t behind the ‘mob wife’ trend—but it’s not mad about it

“Clean girl is out. Mob wife is in.”That’s according to TikToker Kayla Trivieri, who has racked up more than 200k