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Marketing agencies break down how they use ChatGPT and generative AI
It’s been over a year since ChatGPT first rolled out, and while constantly hearing the phrase “generative AI” has been…
How Chamberlain Coffee is ‘growing up’ with its founder
Longtime viewers of influencer Emma Chamberlain’s YouTube channel know she loves her coffee. So when talent agency UTA was looking…
Advertisers plan to go back to Sunday Ticket on YouTube TV
This most recent NFL season will most likely be remembered because a certain international mega pop-star willingly flew to Kansas…
Two women’s pro leagues have each surpassed 1,000 sponsorship deals: report
Golf and tennis might have reputations for being more subdued than sports like soccer and basketball, but brand interest is…
Amid price hikes, streamers continue to grapple with churn
Churn rates on streaming services are up, big time.Since 2019, overall churn rates have nearly tripled, according to the research…
Coworking with Lindsey Lionheart O’Brien
Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Lindsey…
influencer trip backlash and music video dupes
Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,…
Brands spent nearly $4 billion on TikTok ads in 2023: report
Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,…
How the marketing world is navigating AI
AI, AI, AI: It’s the hot new buzzword on every marketer’s mind, but does anybody actually know what they’re talking…
Coworking with Elina Vilk
Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Elina…