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Marketing 10 Min Read

When tariffs hit, how do luxury brands convince consumers to spend even more?

Some Chinese manufacturers on TikTok may have just started using Trump’s tariffs as an excuse to peddle $2 wholesale “Louis

Growing a Business 7 Min Read

If You’re Using ChatGPT This Way, You’re Doing It Wrong

By now, most marketers have experimented with ChatGPT. You've probably asked it to write a blog outline, draft a few

Leadership 1 Min Read

Tariffs Will Squeeze Your Margins. These 8 Questions Will Chart a Smarter Path Forward

All the chaos in the economic and financial markets these days, largely around the impact of new tariffs, is causing

Startups 6 Min Read

The Subjective Charms of Objective-C

After inventing calculus, actuarial tables, and the mechanical calculator and coining the phrase “best of all possible worlds,” Gottfried Leibniz

Start A Business 7 Min Read

Here’s What Being an Entrepreneur Is Really Like — From Someone Who Did It

Becoming an entrepreneur is one of the most exciting decisions you can make. But is it hard? Well, yes. It's

Marketing 5 Min Read

Coworking with Michael Della Penna

Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Michael

Growing a Business 6 Min Read

Founders Are Missing This One Investment — But It Could Be the Most Profitable One You Make

In today's high-stakes business climate, being a founder isn't just ambitious — it's brutal.You're managing more capital, facing fiercer competition,

Leadership 6 Min Read

3 Game-Changing Business Insights from My 25-Year Journey

This year marks my 25th anniversary in B2B tech public relations. It's been a time of great transformation for both

Startups 4 Min Read

The US Is Turning a Blind Eye to Crypto Crimes

Meanwhile, the Trump family’s crypto empire continues to expand. In late March, Eric Trump and Donald Trump Jr., the president’s

Start A Business 12 Min Read

Couple’s Sustainable Side Hustle Earns Over $3M a Year Now

For Lisa Schulner-Fine and Michael Fine, the journey to business ownership began more than a decade ago in New York