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Why CarMax ‘went all in’ on the WNBA—and how it’s paying off
When used-car retailer CarMax underwent a brand repositioning a few years ago, it turned to one of the trendiest sports…
She Was a Regular at a Struggling Coffee Shop. Then She Bought It, and 4X the Annual Revenue to $1.8 Million.
Kristen Williams-Haseotes bought a struggling Bad Ass Coffee and made it the brand's top-performing location. Now it's on track to…
You Need to Listen More to Lead Better — 5 Tactics for Leaders to Bridge the Communication Gap With Their Team
All leaders know that communication is critical to an organization's success. But often we fail to bridge the gap between…
Attention, Spoiled Software Engineers: Take a Lesson from Google’s Programming Language
Many of today’s programmers—excuse me, software engineers—consider themselves “creatives.” Artists of a sort. They are given to ostentatious personal websites…
How Viewing Your Business as a Temporary Project Could Boost Your Success
In entrepreneurship, I suggest a shift in mindset from the traditional narrative of perseverance and struggle to a more pragmatic…
There’s a content gap in women’s sports. These execs partnered up to help close it
This story is the latest in our series on women leaders in sports and sports marketing. Read the rest of…
When I Became President of KFC, Franchisees and Corporate Hated Each Other. But I Believed This Behavioral Theory Could Bring Them Back Together.
In 1994, I became the president of Kentucky Fried Chicken. It was a big job, and I was excited. But…
Why Hiring Mission-Driven Employees Beats Filling Seats Every Time
Hiring long-term employees is so much more than just filling a position with your company. It's about finding individuals who…
Big Tech’s New Adversaries in Europe
If the past five years of EU tech rules could take human form, they would embody Thierry Breton. The bombastic…
This 52-Year-Old’s Side Hustle Makes Up to $30,000 a Season
This Side Hustle Spotlight Q&A features 52-year-old Shawn O'Connell. O'Connell is based in the Bay Area and rents out his…