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Growing a Business 8 Min Read

Why Your Marketing Strategy Needs a Data-Driven Overhaul

In today's hyper-connected world, data isn't just a buzzword — it's the lifeblood of any successful marketing strategy. Yet, despite

Leadership 2 Min Read

Starbucks CEO: No RTO Mandate, Treat Employees Like Adults

This article originally appeared on Business Insider.Starbucks' new CEO, Brian Niccol, has not issued a new mandate about returning to

Start A Business 8 Min Read

Want to Be an Entrepreneur? Prime Your Path in 5 Steps

Look, chances are that if you've clicked on this article, then you're at least interested in the possibility of becoming

Marketing 6 Min Read

Gap is putting a new spin on the same old song and dance

If there’s one thing Gap’s gonna do, it’s make people dance.So far this year, the clothing brand has created two

Growing a Business 7 Min Read

How to Succeed in Overcoming the Language Barrier in Multilingual Markets

As entrepreneurs continue to look for ways to expand their global footprint, they often encounter a significant hurdle: the language

Leadership 8 Min Read

Minority Entrepreneurs Face More Economic Disparities — and More Money Trauma. Here’s How to Stop the Silent Struggle With Financial PTSD.

Let's not sugar-coat it: To figure out a straight path to financial growth can be challenging for any entrepreneur, but

Startups 5 Min Read

Amazon’s Shipping and Delivery Emissions Just Keep Going Up

“Amazon prides itself on being an ambitious and innovative company, but it’s making quite a problem for itself with its

Marketing 4 Min Read

Doritos is crowdsourcing creative for this season’s Super Bowl

Doritos is returning to the Super Bowl ad scene in 2025, but instead of relying on an agency or brand

Leadership 7 Min Read

Harvard Grad’s Side Hustle Will Earn Up to $10M This Year

This Side Hustle Spotlight Q&A features Maura Duggan, founder and CEO of Fancypants Baking Co. The CPG cookie business sees

Startups 5 Min Read

The Trumps Have Gone Full Crypto With World Liberty Financial

As it turned out, Trump was readily convinced: Despite having previously dismissed bitcoin as a “scam,” Trump has recently taken