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What makes a good movie trailer, anyway?
There’s no question that the single most influential piece of movie marketing is the trailer.At least, that’s according to sisters…
What Living in a 5-Minute City Taught Me About Building Better Businesses
There's a difference in each city's marketing. Seoul wants to be culturally forward and technologically advanced; Copenhagen wants to be…
5 Trends That Will Redefine Executive Power and Leadership
Not long ago, the C-suite was like a structured chessboard of defined roles and ranks, but now it's more of…
How toTree Is Disrupting Furniture Shopping
Journalist Tim Struby spent 20 years traveling the world, penning stories for the likes of ESPN the Magazine, The New…
How American Express is capitalizing on Netflix’s new F1 Academy docuseries
Ever since the Netflix docuseries Drive to Survive helped skyrocket the popularity of Formula 1 in the US, other sports…
This Hidden Retail Tech Is Transforming Customer Experiences
In retail, the concept of customer experience (CX) is typically framed through a consumer-facing lens — think loyalty apps, curbside…
How to Build an AI-Driven Company Culture
In the early 1900s, as the automotive revolution reshaped industries, blacksmiths and carriage-makers struggled to adapt. More than a century…
Is Elon Musk Really Stepping Back From DOGE?
Michael Calore: This is genius.Katie Drummond: Thank you.Lauren Goode: This is the reality TV of the future.Katie Drummond: It's incredible.Lauren…
From DIY Prototype to 3 Million Units Sold — How To Launch a Product Without Big Backing
Joe Burke, founder of Ollyball, is revealing how he turned a simple kitchen-table idea into a toy that has sold…
David Droga to step down as CEO of Accenture Song
A Madison Avenue heavyweight is about to hang up his hat.Accenture Song CEO David Droga is leaving the role on…