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How to Create a Winning Call-to-Action (CTA) Strategy
A well-designed call to action (CTA) can transform mere observers into active participants, guiding them towards desired actions ranging from…
3 Keys to Leading Teams During a Time of Divisive Opinions and Tension
Gone are the days of avoiding politics and religion at the dinner table. Today, we often wear our opinions and…
Nine Steps To Take If You Want To Hire The Best COO For Your Company
As a member of the executive team, a COO—or chief operating officer—is a key leadership position responsible for the overall…
Lessons In Belonging From Beyonce’s Record Breaking Renaissance World Tour
Beyonce is on her Renaissance World Tour, that has already earned the honor of the highest grossing tour of any…
How to Identify and Know When to Fire a Toxic Employee
Nineteen percent of workers say their workplace is very or somewhat toxic, a new survey from the American Psychological Association…
A Guide For Businesses To Secure Your Web Application In Five Steps
Andrei Neacsu is a cofounder and managing partner at HyperSense. In an era where digital threats are ever-present and increasing,…
Diversity Report Sugests A Greater Issue In Advertising: Cultural Exploitation. Here’s Why
Advertising has a diversity issue. This is not new news. However, a recent report from the American Association of Advertising…
How to Create Viral Content
This story originally appeared on Readwrite.comWith an estimated 328 million terabytes of data created each day, it can be difficult…
3 Tips for Improving a Difficult Workplace Relationship
This story originally appeared on Under30CEO.comWe've all heard the saying, "People don't quit their jobs. They quit their bosses." It's…
A Magician’s Tricks of the Trade on Running a Small Business
On stage, Spencer Horsman commands audiences with card tricks, mind reading, and other shocking illusions. But behind the scenes at…