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UMG music to return to TikTok after companies reach licensing agreement
Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,…
Chasing Social Media Algorithms Is Out — Community Is in. Here’s How to Create Connections That Matter.
Anyone else tired of playing the social media game? Recently, I've been feeling overwhelmed with the platforms, the content and…
Top Career Motivations of Gen Z and Reasons They Choose an Employer
In the dance of generations at work, Gen Z holds the floor now. They will be the fastest-growing generation in…
The Latest Online Culture War Is Humans vs. Algorithms
Brands and bots are barred from Spread, and, like PI.FYI, the platform doesn’t support ads. Instead of working to maximize…
Experts Say Use This Formula to Earn Your First Million
Sam Parr and Shaan Puri think in millions. They've both had notable exits for many millions (Parr sold his newsletter…
TikTok expands advertiser partner program amid looming ban
Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,…
A Vast New Data Set Could Supercharge the AI Hunt for Crypto Money Laundering
As a test of their resulting AI tool, the researchers checked its outputs with one cryptocurrency exchange—which the paper doesn't…
Reddit COO Jen Wong on the platform’s pitch to advertisers
Everything is an advertising business, even Reddit. According to the company’s S-1, 98% of its revenue comes from advertisements, and…
This Is My Insider Selection Matrix to Hiring the Right Agency
As your business grows, you may hire an agency — a PR agency, a branding agency or a sales training…
3 Keys to Becoming Your Customer’s First Choice
What does it mean to be your customers' "first choice" and why does it matter?Customers buy products or services to…