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Simple sampling and being OK with haters: CMOs on 2025’s most overlooked marketing strategies
It’s safe to say that AI got plenty of hype in and out of the advertising industry this year—but there…
WIRED Roundup: The 5 Tech and Politics Trends That Shaped 2025
Zoë Schiffer: Yeah, that was another executive order that came out. I think it was literally titled something around eliminating…
Zoom looks to reshape its story with its biggest brand campaign yet
The explosion in work-from-home culture in 2020 pushed a lot of businesses to the brink.Not Zoom. Instead, the video conferencing…
Chasing trends and AI as a strategy: CMOs on 2025’s most overhyped marketing trends
A trend is exciting—until everyone and their mother jumps on it, at which point it just feels overdone. That sentiment…
AMD CEO Lisa Su Says Concerns About an AI Bubble Are Overblown
Earlier this year, WIRED said that AMD CEO Lisa Su was “out for Nvidia’s blood.” The American chipmaker is still…
Coworking with Keisha Taylor Starr
Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Keisha…
6 Scary Predictions for AI in 2026
When OpenAI declared a “code red” this month to refocus its teams on competing with Google, I couldn’t help but…
What happens when the ragebait marketing machine runs its course?
Brands try to reflect culture, and in 2025, culture was prone to getting riled up. Don’t believe it? Just look…
Terrifying New Photos Emerge From the Jeffrey Epstein Estate
A New York Times spokesperson told WIRED in a statement that Brooks “regularly attends events to speak with noted and…
TikTok signs deal to spin off US operations
A few days after the latest TikTok ban extension deadline passed, it seems we may finally have an answer to…