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Despite controversy, principal-based media buying is attracting interest from advertisers
Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,…
6 Steps to a Simple and Effective Content Strategy
In an increasingly crowded digital landscape, there's more content than ever vying for audiences' attention. According to Demand Metric, 91%…
Tim Cook: This Is How AI Will Change the iPhone, iPad, Mac
Apple CEO Tim Cook says AI is an unmistakable turning point for technology.In an interview with Wired released on Wednesday,…
5 Ways AI Can Accelerate Your Entrepreneurial Journey
In increasingly competitive markets, small business owners and founders must have an edge, and for many, it's their intellectual property…
How brands are navigating Gen Alpha marketing
At the start of this year, a video of 8 year-old twins Haven and Koti Garza went viral for proclaiming…
The Crypto Industry Is Helping Donald Trump Pick SEC Chair
In July, at a bitcoin conference in Nashville, Tennessee, Trump pledged to fire Gensler if reelected, drawing perhaps the most…
Closing Your Business? Do It Before the New Year to Save Money
In my business, I help others form business entities, such as LLCs or corporations. Less attention is typically paid to…
Recalibrating the valuations of women’s sports franchises: report
Women’s teams and leagues in the US have had quite the year, but they’re still playing catch-up when compared to…
5 Essentials of Good Leadership
What makes a good leader?Ask any entrepreneur, and you're likely to get different (albeit, pretty similar) answers. You might have…
Why You Need to Invest in Your Employees and Community This Holiday Season
The holidays are upon us, and with the influx of shoppers and time-off requests from employees, this is often the…