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Startups 4 Min Read

A Former Top Trump Official Is Going After Prediction Markets

Mick Mulvaney wants to be clear: He really likes gambling. “You're talking to the only former member of Congress who's

Marketing 11 Min Read

In a tougher market, the auto industry may need to change EV marketing messages

Actors Timothée Chalamet and Larsen Thompson are stranded on the side of a highway with a broken-down motorcycle in EV

Startups 4 Min Read

Apple Blocks US Users From Downloading ByteDance’s Chinese Apps

“Pursuant to the Protecting Americans from Foreign Adversary Controlled Applications Act, apps developed by ByteDance Ltd. and its subsidiaries—including TikTok,

Marketing 9 Min Read

Inside Major League Soccer’s World Cup year marketing playbook

This year, Major League Soccer has a rare marketing opportunity. When the FIFA World Cup comes to North America over

Startups 3 Min Read

Missile Attacks Are Overwhelming the Gulf. Delivery Drivers Are Still on the Roads

Uber’s delivery service, which is not operational in the region but reflects common payment schemes, pays for every pickup and

Marketing 5 Min Read

Pulling back the curtain: Expert tips on sharing brand backstories

In 2023, fast-fashion company Shein invited a group of creators to tour its manufacturing facilities in Guangzhou, China, in response

Startups 5 Min Read

The Data Centers Have Arrived at the Edge of the Arctic Circle

On the bank of the river that runs through the Swedish town of Borlänge, construction is underway on a sprawling

Marketing 6 Min Read

ESPN never had one official brand identity—until now

Everyone knows the ESPN logo: Bright red color, slightly angled uppercase letters, and a horizontal line cutting through the middle.But

Startups 5 Min Read

ByteDance’s AI Ambitions Are Being Hampered by Compute Restraints and Copyright Concerns

Move over Sora 2, there’s a hot new AI video model in town.In early February, ByteDance unveiled Seedance 2.0, a

Marketing 6 Min Read

How marketers are using AI beyond buzzwords

It’s no secret that brands have grown their investment in AI and are now experimenting with agentic use cases. At