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Streamers are embracing live ads and buy-side interoperability
What do we want? More live ad capabilities! When do we want it? Now!Live ads and buy-side interoperability were top…
The “Lazy” Entrepreneur’s Guide to AI: 5 Tools to Run Your Business on Autopilot
Want to run your business on autopilot and finally escape the 24/7 grind? AI is the "lazy" entrepreneur's secret weapon,…
Why Gen Z Is Ditching the Corner Office Dream — and How Businesses Can Adapt
The U.S. Bureau of Labor Statistics projects that Generation Z will represent about 30% of the American workforce by 2030.…
How This Entrepreneur is Bringing Golf Back into the Spotlight
Golf is a sport with deep tradition, but it's not exactly known by casuals for heart-pounding excitement. For many, the…
Planning to kill your mascot? Consider the following
Sometimes, you have to kill your darlings—and, apparently, your mascots.In 2020, the snack-food company Planters announced that its mascot, Mr.…
Disney is bringing the ‘Oscars everywhere’ and taking brands along for the ride
Celebrities aren’t the only ones flocking to the 97th Academy Awards this weekend.Brands like Rolex, Prudential, and T-Mobile are set…
Don’t Go Another Year Without Creating a Brand Identity
There are certain checklists great businesses have, and on those checklists is a personal brand identity. Digital presence is marked…
JPMorgan’s Jamie Dimon Hopes Elon Musk’s DOGE Is Successful
Now that JPMorgan Chase CEO Jamie Dimon and Tesla CEO and DOGE leader Elon Musk have repaired their relationship after…
Why Rejection Is a Startup’s Best Growth Strategy
Starting a new company is like launching a ship into the open sea. You have invested your heart, time and…
Warner Bros. Discovery counts 117 million subscribers as streaming swings to a profit
Max is creating shareholder value, or whatever the finance bros say. Warner Bros. Discovery’s DTC unit, which houses the streamer,…