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How the marketing world is navigating AI
AI, AI, AI: It’s the hot new buzzword on every marketer’s mind, but does anybody actually know what they’re talking…
Coworking with Elina Vilk
Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Elina…
Behind the scenes of Bay FC’s ad campaign
Bay FC had a lot to get done in the months since being announced as one of two expansion teams…
For this Ally exec, sponsorship marketing is about head and heart
This story is the fifth in a series on women leaders working to increase brand investment in women’s sports. Read the rest…
To win Oscars and Emmys, studios are evolving their FYC campaigns
Last summer’s smash hit and Warner Bros. cash cow Barbie is up for eight awards at this year’s Oscars—not to…
Social media trends: pricing and power
Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,…
Tech clients are breaking up with ad agencies
In 2023, the American workforce probably saw more slashes than A Nightmare on Elm Street, with several sectors, including the…
How Ally made this year’s Super Bowl all about women
Ahead of this year’s Super Bowl, a group of more than 100 CMOs, media execs, and leaders from sports teams…
All things AI with Amanda Cole
Amanda Cole is the chief marketing officer of Bloomreach, an e-commerce personalization software company. She’s joining Marketing Brew next week…
All things AI with Melissa Waters
Melissa Waters is the chief marketing officer of Upwork. She’s joining Marketing Brew next week at our event, The Marketer’s…