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How agencies are trying out Amazon Prime Video ads
Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,…
How beauty brands’ advertisements at the Super Bowl paid off
Taylor Swift wasn’t an almost-guaranteed guest at this year’s Super Bowl until the Chiefs beat the Ravens last month. But…
Coworking with Justin Leonard
Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,…
What Molson Coors learned being locked out of the Super Bowl for three decades
Molson Coors is all about going “beyond traditional media,” CMO Sofia Colucci said—and for a long time, that’s all the…
How NBA sponsors are taking on All-Star Weekend by teaming up
The brands have packed up and headed east from Las Vegas to Indianapolis.Less than a week after the Super Bowl,…
The marketing industry’s favorite Super Bowl ads from years past
Ask a marketer who’s advertised in the Super Bowl their favorite Big Game ad, and it’s likely they’ll say one…
Why FCB New York hosts a weekly creative salon for its employees
At IPG shop FCB New York, employees are strongly encouraged to be in the office Tuesday through Thursday. And at…
What creatives thought about this year’s Super Bowl ads
So…those Temu ads, huh?There are a few different advertising angles to unpack after Sunday’s Super Bowl ad bonanza, but the…
Pringles enlists Chris Pratt (and his mustache) for the Super Bowl
Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,…
Inside the Michael CeraVe Super Bowl campaign
It all started with a bag of lotion.Or two, actually. When Michael Cera was photographed walking down the street with…