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Start A Business 7 Min Read

4 Questions All Business Owners Need to Answer to Have a Successful Exit Plan

As another holiday season comes to an end, we've hopefully filled our cups with gratitude and taken some time to

Marketing 6 Min Read

Inside PepsiCo’s Super Bowl marketing playbook

Watching several hours of football in one sitting is thirsty work. Maybe that’s why Super Bowl viewers are nearly guaranteed

Growing a Business 3 Min Read

From Barista to CEO: A Conversation With Smashburger’s Leader

When Denise Nelsen stepped into the role of Smashburger CEO after an impressive career at Starbucks, it was clear she

Startups 4 Min Read

Washington, DC, Plane Crash: Everything We Know So Far

Investigators are scrambling to figure out why a military helicopter and a passenger airplane collided and plunged into the Potomac

Start A Business 6 Min Read

Her Business’s $300 Product Combats $12 Billion Porch Theft

So-called "porch pirates" were responsible for about $12 billion worth of stolen goods in 2024, per data from Security.org, and

Marketing 5 Min Read

Pringles calls in famous moustaches for a celeb-forward Super Bowl spot

Celebrities are no stranger to the Super Bowl ad stage. This year, Pringles is bringing some famous moustaches in pop

Growing a Business 8 Min Read

Steph Curry and De’Aaron Fox Team Up to Change the Sneaker Game

Signature sneakers have been a cornerstone of the basketball business since Michael Jordan signed with Nike in 1984. As the

Leadership 1 Min Read

5 Ways to Know if Your Boss is a Narcissist

You built your company with years of blood, sweat and tears. Ideally, you envisioned a thriving organization with a great

Startups 5 Min Read

DeepSeek Has Gotten OpenAI Fired Up

It’s been just over a week since DeepSeek upended the AI world. The introduction of its open-weight model—apparently trained on

Start A Business 7 Min Read

What’s the Key to Building a Strong Go-to-Market Strategy?

What if I told you that the number 385 was the answer to building a solid go-to-market strategy?Stay with me.