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Marketing 7 Min Read

Advertisers plan to go back to Sunday Ticket on YouTube TV

This most recent NFL season will most likely be remembered because a certain international mega pop-star willingly flew to Kansas

Marketing 4 Min Read

Two women’s pro leagues have each surpassed 1,000 sponsorship deals: report

Golf and tennis might have reputations for being more subdued than sports like soccer and basketball, but brand interest is

Marketing 6 Min Read

Amid price hikes, streamers continue to grapple with churn

Churn rates on streaming services are up, big time.Since 2019, overall churn rates have nearly tripled, according to the research

Marketing 6 Min Read

Coworking with Lindsey Lionheart O’Brien

Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Lindsey

Marketing 4 Min Read

influencer trip backlash and music video dupes

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Marketing 3 Min Read

Brands spent nearly $4 billion on TikTok ads in 2023: report

Get marketing news you'll actually want to readMarketing Brew informs marketing pros of the latest on brand strategy, social media,

Marketing 5 Min Read

How the marketing world is navigating AI

AI, AI, AI: It’s the hot new buzzword on every marketer’s mind, but does anybody actually know what they’re talking

Marketing 5 Min Read

Coworking with Elina Vilk

Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Elina

Marketing 6 Min Read

Behind the scenes of Bay FC’s ad campaign

Bay FC had a lot to get done in the months since being announced as one of two expansion teams

Marketing 8 Min Read

For this Ally exec, sponsorship marketing is about head and heart

This story is the fifth in a series on women leaders working to increase brand investment in women’s sports. Read the rest