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Marketing 4 Min Read

TikTok beefs up ad options with AI and creator tools

TikTok’s been in the headlines a lot lately: Besides the well-documented potential ban, it’s also planning to lay off a

Startups 7 Min Read

Most US TikTok Creators Don’t Think a Ban Will Happen

A majority of US TikTok creators don’t believe the platform will be banned within a year, and most haven’t seen

Start A Business 3 Min Read

Why Are New Business Applications at All-Time High?

More people are starting businesses now than ever before — and the reason could be that the opportunity cost, or

Marketing 8 Min Read

Inside the company placing ads on unbranded delivery trucks

Chances are high that you’ve seen at least one truck with an ad on the side and assumed the truck

Growing a Business 8 Min Read

How to Leverage Data to Attract and Retain YouTube Subscribers

Digital technology has changed dramatically how brands and creators connect with their audiences. Perhaps the most important change has been

Leadership 1 Min Read

8 Ways to Get People to Respect You More

Respect. It permeates every interaction, every word, every glance. There are times, however, when disrespect lurks beneath the surface, hidden

Startups 3 Min Read

Pocket-Sized AI Models Could Unlock a New Era of Computing

When ChatGPT was released in November 2023, it could only be accessed through the cloud because the model behind it

Start A Business 15 Min Read

She Left Her Finance Job for a $76,000 Remote Side Hustle

This Side Hustle Spotlight Q&A features Ruta Drungilaite, founder of A Twist of Date, a business that helps couples plan

Marketing 5 Min Read

Why Gatorade is reviving its iconic ’90s campaign for a new generation

For its biggest marketing push to date, Gatorade is throwing it back to the ’90s.The PepsiCo brand’s latest campaign, called

Growing a Business 7 Min Read

5 Strategies to Know As You Scale Your Business

Like every entrepreneur, you likely aspire to drive profits in your service-based company. But how do you achieve this goal?