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OpenAI’s New Sora App Lets You Deepfake Yourself for Entertainment
On Tuesday, OpenAI released an AI video app called Sora. The platform is powered by OpenAI’s latest video generation model,…
10 college football players for marketers to watch
American football has among the largest rosters in sports, and with hundreds of college football teams across the country, the…
How the National Park Service became a social media behemoth
Partnerships that pay off. Say goodbye to your spreadsheets. impact.com helps you automate your affiliate, influencer, and referral programs with…
Memecoins Are Coming to the Stock Market
Before the approval of bitcoin ETFs in 2024, proponents argued that they would create a valuable avenue for both laypeople…
Inside the marketing behind consumers’ favorite food fad
Protein was once something that only athletes and gym aficionados paid much attention to. But in 2025, tracking protein intake…
Trump Executive Order Will Hand TikTok Over to US Investors
On Thursday, US president Donald Trump signed an executive order to transfer ownership of TikTok’s US operation to a group…
When your fans love other sports, join along, Topgolf says
Football players love golf, but do golfers love football?At Topgolf, the high-tech indoor golf chain, it seems they do. The…
A Former Apple Luminary Sets Out to Create the Ultimate GPU Software
Writing software for GPUs is also something of a “dark art,” says Waleed Atallah, the cofounder and CEO of Mako,…
Tightening budgets have some marketers opting for AI imagery
A brand puts out a new campaign with imagery that looks like it could be AI-generated, eagle-eyed observers point out…
Amazon Will Pay $2.5 Billion to Settle FTC Suit That Alleged ‘Dark Patterns’ in Prime Sign-Ups
In the six-year time frame established in the settlement, anyone who “unsuccessfully attempted” to cancel their Prime subscription online is…