Here are five things in tech that happened this week and how they affect your business. Did you miss them? 1 – Zoom taps AI to empower customers in safe hybrid work environment. Zoom – the communications platform used by nearly 13 million people each month – is working to further elevate its collaboration services with AI technology. Announcements include…
Managing Partner, Capital Markets at PIA Residential. The Millennium Falcon is a starship in the Star Wars universe famously piloted by Han Solo and his Wookiee co-pilot, Chewbacca. The ship is known for its speed, agility, durability and is one of the fastest and most capable ships in the galaxy.…
A powerful, compelling website makes everything else in your business a lot easier. With the right optimizations, it will start ranking in search engines, potential customers will visit, and, impressed by the information they will convert into enquiries, raring to buy. In an ideal situation, this is exactly what happens.…
Bruce Werner specializes in governance, strategy, finance and M&A. Author & Experienced Outside Director. Kona Advisors LLC. When a family wants to retain ownership of its business but does not have a successor CEO within the family, it needs to wrestle with the transition. While this requires traditional management succession…
More than ever, people are consuming content via social media—a platform where you have to quickly stand out if you don’t want users to pass you by. One of the most popular ways of doing that today is through short-form video content. Only growing in popularity, this medium gives businesses…
Cofounder and CEO of PissedConsumer, a review platform that helps consumers be heard and brands improve their customer service processes. Over the course of years, I’ve learned that navigating the turbulent waters of customer dissatisfaction can be challenging, yet it bears the potential for your brand's reputation. A disgruntled customer…
Joseph is the CEO of SnapAds, which helps local businesses find, keep and reward customers. Marketing is often misunderstood as a separate function from business, but it is, in fact, essential for any company to succeed. At its core, marketing is simply about understanding and communicating your value proposition to…
Joe Santana is an advisor, author, speaker and CEO of Joseph Santana, LLC. He helps companies prepare for a diverse 21st-century workplace. Did you know many of the specific phrases that diversity, equity and inclusion (DEI) organizations use—like underrepresented groups or people, people of color, BIPOC (Black, Indigenous, people of…
Christine Pilkington is the CEO and founder of Crisp, a fractional CMO and contract marketing services firm based in Vancouver, Canada. A few years ago, a colleague updated her profile, announcing she had been hired as a fractional VP of sales and marketing for a fintech startup based here in…
Callum Roche is the CEO & Founder of the OutsourcedCMO.com, a marketing consultancy in Offaly, Ireland. Creating a marketing strategy is a creative and unique process by nature. Every business—whether B2B, B2C, service or product based—has their own unique offerings, value propositions and target markets. From afar, the business landscape…
EdTech industry enthusiast | Cofounder and CMO/CPO at CodeGym.cc, a platform for learning Java. Flexibility and adaptability are in a startup’s nature; otherwise, it wouldn’t survive. But how far can a company go by adjusting to ever-changing external circumstances? For example, after the war started on February 24, 2022, my…
In a declining economy, startups face an uphill battle when it comes to securing funding.…
With all of the recent news about artificial intelligence (AI), it got me thinking about…
A while back, I took a couple of my grandchildren on a tour of the…
Startups face numerous challenges on their journey to success, and failing to overcome any one…
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