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Zoom Steps Up Its Game With AI and
Here are five things in tech that happened this week and how they affect your business. Did you miss them? 1 – Zoom taps AI to empower customers in safe hybrid work environment. Zoom – the communications platform used by nearly 13 million people each month – is working to further elevate its collaboration services with AI technology. Announcements include…
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7 Ways To Build Buyer Trust Through Your B2B Marketing Content
Welcome back! This article—inspired by Informa Tech’s 2023 Trust in Marketing Index survey—is the third in a three-part series on the pain and power of trust in B2B marketing content. In the first article, I explored five content pitfalls that B2B technology decision-makers said bust trust. In the second article,…
The Sports Bra Story: Only A Beginning
Now the photo is iconic: Brandi Chastain, victorious female athlete, celebrating the 1999 U.S. women’s soccer team World Cup final win over China without her jersey on, revealing her sports bra — unheard of at the time. Not so these days. Just check out the New York City Marathon on…
Tips To Unlock Growth Using Conversion Rate Optimization
By Abdulmuhsen Fakih, CEO & Founder of Systemize It, a 360° Sales and Marketing automation company. In today’s digital landscape, where everyone is competing for digital ad space, I've found there is only one way to gain an edge over the competition: conversion rate optimization. Conversion rate optimization (CRO) is…
AI As The Starting Point For Future Innovation
By Dana Dunne, CEO of eDreams ODIGEO. The pace at which artificial intelligence (AI) is developing is thrilling, but what’s even more exciting is that we are still only in the initial phase of the development and deployment of this technology. More transformation is yet to come. In fact, according…
Embracing The Journey Of Entrepreneurship
Natasha Penzo is a real estate broker & the Co-Founder of Urban Blueprint Design + Build & Homekin. Connect with her on Instagram. Being an entrepreneur can be lonely. I have, at times, been faced with a sense of isolation, a barrage of self-doubt and a case of imposter syndrome.…
20 Starting Points For Founders Seeking Upper Management Talent
As startups see promising success and unprecedented growth, founders often find themselves facing the decision of entrusting key leadership responsibilities to new individuals. What was once a solo expedition may now demand the introduction of skilled professionals to shoulder the burden of management tasks. During the intricate process of identifying…
Challenges And Opportunities For Middle Eastern E-Commerce Startups
Benevolent by nature, Kartik is a serial entrepreneur and a pro skydiver. He lives life king-size. Founder & MD of Smartt.Studio. The Middle East is witnessing a digital transformation, and at the forefront of this revolution are startups venturing into the world of e-commerce. With a young population and increasing…
20 Practical Solutions To Combat Employee Burnout
Amid a widespread labor shortage, businesses of all sizes are grappling with skeletal staff numbers. With limited resources and an increasingly heavy workload, existing employees are feeling the weight of mounting stress and burnout. However, there are practical strategies that forward-thinking business leaders can adopt to alleviate the strain on…
Three Ways Business Leaders Can Drive Positive Change In Their Field
Currently the CEO of Synergy Life Science, Chris has 25 years of experience creating, distributing and supplying quality ingredients. As business leaders, we are responsible for fostering positive change in our companies and industries. Years spent at the head of various businesses with innovation at their core have taught me…
Six Tips For Compliance Programs When Doing Business In Latin America
Susana Sierra is CEO of BH Compliance, which gathers real-time evidence about a corporate compliance program's performance using Blockchain. Today, various Latin American countries are updating their corporate crime laws, imposing more requirements on companies in order to reduce their occurrence and toughening sanctions. These changes are in line with…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…