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Zoom Steps Up Its Game With AI and
Here are five things in tech that happened this week and how they affect your business. Did you miss them? 1 – Zoom taps AI to empower customers in safe hybrid work environment. Zoom – the communications platform used by nearly 13 million people each month – is working to further elevate its collaboration services with AI technology. Announcements include…
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Growth Strategy: A CFO’s Perspective
By Jack Perkins, founder at CFO Hub, which provides on-demand CFO, controller, accounting and HR services. As technology and business customs have changed, the role of the modern CFO has transitioned from money manager to financial growth leader. These developments require that the CFO’s focus and strategies also change. Let's…
Buying An Absentee Run Business Sounds Great – Is It Realistic?
The idea of acquiring a business where you do not have to be involved daily and can generate passive income sounds terrific in theory. Unfortunately, in the real-world, it does not work well in most cases. This is especially true in smaller businesses and even more so for a new…
Using ChatGPT For Accounting? You May Want To Think Again.
Here are five things in tech that happened this week and how they affect your business. Did you miss them? 1 – Using ChatGPT for accounting? You may want to think again. As ChatGPT continues to expand within the professional realm, there’s one area where it shows some inadequacy. Professor…
Why The ‘Quiet Cutting’ Trend Could Be Bad For Your Business
First came “quiet quitting,” as disgruntled employees decided to do as little work as possible while at the office. Companies hard pressed to fill job openings found themselves putting up with employee disengagement and everything that comes with it. When the labor market began to cool, some equally disgruntled employers…
Unraveling The Gen Z Enigma In The Workplace
“We’re doomed.” That seems to be the accepted sentiment among older adults as they look askance upon today’s young professionals. Yet intergenerational mistrust is hardly a new phenomenon. I can remember a day when I was viewed skeptically for no other reason than my youth––it wasn’t fair then, and it…
7 Ways To Build Buyer Trust Through Your B2B Marketing Content
Welcome back! This article—inspired by Informa Tech’s 2023 Trust in Marketing Index survey—is the third in a three-part series on the pain and power of trust in B2B marketing content. In the first article, I explored five content pitfalls that B2B technology decision-makers said bust trust. In the second article,…
The Sports Bra Story: Only A Beginning
Now the photo is iconic: Brandi Chastain, victorious female athlete, celebrating the 1999 U.S. women’s soccer team World Cup final win over China without her jersey on, revealing her sports bra — unheard of at the time. Not so these days. Just check out the New York City Marathon on…
Tips To Unlock Growth Using Conversion Rate Optimization
By Abdulmuhsen Fakih, CEO & Founder of Systemize It, a 360° Sales and Marketing automation company. In today’s digital landscape, where everyone is competing for digital ad space, I've found there is only one way to gain an edge over the competition: conversion rate optimization. Conversion rate optimization (CRO) is…
AI As The Starting Point For Future Innovation
By Dana Dunne, CEO of eDreams ODIGEO. The pace at which artificial intelligence (AI) is developing is thrilling, but what’s even more exciting is that we are still only in the initial phase of the development and deployment of this technology. More transformation is yet to come. In fact, according…
Embracing The Journey Of Entrepreneurship
Natasha Penzo is a real estate broker & the Co-Founder of Urban Blueprint Design + Build & Homekin. Connect with her on Instagram. Being an entrepreneur can be lonely. I have, at times, been faced with a sense of isolation, a barrage of self-doubt and a case of imposter syndrome.…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…