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Zoom Steps Up Its Game With AI and
Here are five things in tech that happened this week and how they affect your business. Did you miss them? 1 – Zoom taps AI to empower customers in safe hybrid work environment. Zoom – the communications platform used by nearly 13 million people each month – is working to further elevate its collaboration services with AI technology. Announcements include…
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10 Expert Techniques for Clear Marketing Content
In my last article, I talked about clarity—what it is and why it matters in content creation. I also provided five questions you can ask if you’re struggling with clarity or want to ensure your piece is as clear as possible. The goal was to get you started in producing…
The Great Return-To-Office Experiment: Striking The Right Balance
Michael E. Hansen is the CEO of Cengage Group, a global edtech company that enables student choice. For many office workers, the pandemic forced a massive remote work experiment almost overnight. Three years later, with pandemic restrictions all but eased, many organizations are increasing their calls for employees to return…
How Agents Can Add True Value To Commercial Real Estate Deals
Caleb Richter, CEO of MyEListing.com. It's no secret that commercial real estate has been a means of building generational wealth for hundreds of years, but knowing how to differentiate between good and bad deals can spell the difference between providing for your future family and flogging yourself with bad debts.…
What To Do (And Not Do) To Ensure A Successful Customer Advisory Board
Founder and CEO of Insightly and a lifelong techie with a passion for all things startup. Customer advisory boards (CABs) have long been a cornerstone of effective business strategies, serving as a conduit for understanding customers’ wants and needs and a channel for feedback on new and existing products. But…
What Merchants Need To Know To Stay Competitive With Subscriptions
Heather Altepeter is the Chief Executive Officer (CEO), Founder and Owner of National Merchants Association (NMA). Do you recall the traditional punch cards that awarded a free coffee after the tenth purchase? Loyalty programs have come a long way since then. Today's consumers are embracing subscriptions like never before, making…
Lean On Corporate Values To Drive Strong Organizational Leadership
Joshua Frick, President of Kiddie Academy Educational Child Care. If someone asked you right now, could you name your organization’s corporate values? Personal values guide the way we live our lives, but corporate values define the culture and ethics of an organization. In each instance—personally and professionally—values are foundational. At…
Enabling Next-Generation Customer Experiences Through Banking Innovation
Alex Kreger, UX Strategist & Founder of the financial UX design agency UXDA, increases banking and fintech products' value in 36 countries. As the usage of physical cash diminishes and digital consumption skyrockets, traditional banks are undergoing a seismic shift to adapt to changing customer preferences. Digital transformation is reshaping…
Making The World A Better Place Using Chocolate As A Tool For Change
There is something special about chocolate. But beyond the joy that comes from the experience of eating chocolate, the industry has also been exposed for poor labor conditions and environmental degradation. So it is important for chocolate companies to take their responsibility all the way back to the origin or…
Addressing LGBTQ+ Backlash And Future-Proofing Inclusion Commitments
Adrien Gaubert, cofounder at myGwork, The LGBTQ+ Business Community. A lot of brands are having their diversity, equity, inclusion and belonging pledges tested, and some are even withdrawing from their LGBTQ+ inclusion commitments in the face of rising hostility and anti-LGBTQ+ legislation across the U.S. While the demand for gender-inclusive…
Five Lessons On Safeguarding Point-Of-Sale Systems
Gordon Lawson is CEO of Conceal, which enables organizations to protect their privacy and security using dynamic obfuscation. In recent years, the world has witnessed an increase in cyberattacks targeting critical infrastructure and organizations. One such incident occurred when Suncor Energy, a leading Canadian energy giant, fell victim to a…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…