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Your Guide to Gaining a Competitive Edge and Succeeding as an Entrepreneur Over the Next 5 Years
As an entrepreneur, you must stay ahead and anticipate the future. To do this, you must refine your current skills and understand successful business practices while sharpening the most important skills you should master in the next five years.From recognizing potential opportunities to adapting quickly to change and maximizing resources for growth, you'll be better equipped to take your business…
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3 Key Methods of Boosting Franchise Operation Sales
The old saying goes, "Sales cures all," and that may be right, but how exactly does a savvy businessperson intending to grow a franchise go about boosting their sales numbers?My inbox and social feeds are filled with "helpful" pitches by marketing professionals — digital marketing, PR companies, lead generators, funnels,…
How You Should Dedicate Your Early 20s to be a Successful Entrepreneur
If you are aspiring to become an entrepreneur, your early 20s are the perfect time to get started.By spending this important time in your life getting the right qualifications, building great personal qualities, and expanding your professional connections – you'll be thanking yourself down the road.Acquiring a higher education qualificationYour…
Remote or In-Person? Why Building the Best Team Matters More Than Location
There's a heated debate amongst companies and business leaders worldwide, with the topic passionately discussed on the news and social media: what's best, remote or in-person work? Those in favor of remote work tout the benefits, while those in favor of in-person say it fuels a stronger culture and better…
4 Ways to Understand the Rise and Fall of DTC Brands
Just a few years ago, direct-to-consumer (DTC) brands were the new kids on the retail block. Agile, innovative and hungry for success, they leveraged digital channels to target niche audiences, ultimately disrupting how we shop.Fast forward to today, and the landscape has changed dramatically. While some DTC brands have soared,…
Unlocking the “4 C’s” of Breakthrough Remote Success
Remote work is the future in today's digital age, and it is becoming increasingly apparent that this includes sales teams. Traditional sales techniques, which were once conducted in high-rises or at business meals, have shifted to virtual platforms, creating new opportunities and challenges.Certain factors are game-changers during the transition to…
‘Elevator Pitch’: What Do Hip-Hop, Underwear, and AI Have in Common?
If there's one sentence uttered the most in the Entrepreneur Elevator Pitch lobby, it is this: "I should have practiced more."And this episode is no exception. As one entrepreneur learns, giving your pitch in the comfort of your own home is a lot different than doing it with a camera…
Are Multi-Author Books Scams? Here’s What You Need to Know
Multi-author books, also called anthologies or collaborative books, are one of the biggest publishing trends this year. Basically, they work by forming a group of co-authors, all in the same industry or niche, who each write one chapter for the book. All of the chapters are individual stories, but they…
Why Smart Cities Are the Key to a Sustainable Future
Overflowing public trash cans: Gone. Trudging to City Hall for a license: Done. Circling city blocks to find parking: Don't have to worry about that, either.All of these examples are potential benefits of smart cities — that is, cities that use technology to improve efficiency, growth and well-being for individuals…
Web3 Marketing Trends and Strategies to Know in 2023
The world of marketing is undergoing a paradigm shift with the rise of Web3 technologies. This decentralized internet model, characterized by blockchain-based platforms, decentralized applications (dApps) and a strong focus on user privacy, has paved the way for innovative marketing strategies that cater to an increasingly savvy audience.As an entrepreneur,…
How Going Green is Revolutionizing Branding and Corporate Identity
Changing weather patterns, disruptive floods and unprecedented forest fires have all dominated headlines over the past few years. Combined with continued warnings about the detrimental effects of climate change overall, these events have raised consumer awareness of the impact daily purchases have on the environment and society as a whole.Sustainability…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…