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Your Guide to Gaining a Competitive Edge and Succeeding as an Entrepreneur Over the Next 5 Years

Business Models 8 Min Read

As an entrepreneur, you must stay ahead and anticipate the future. To do this, you must refine your current skills and understand successful business practices while sharpening the most important skills you should master in the next five years.From recognizing potential opportunities to adapting quickly to change and maximizing resources for growth, you'll be better equipped to take your business

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Branding 7 Min Read

How Real Estate Agents Can Leverage the Power of Public Relations

In the fiercely competitive world of real estate, establishing a reputable brand and gaining clients' trust is crucial for success. While many real estate agents focus primarily on traditional marketing methods, incorporating public relations (PR) strategies can be a game-changer.This article explores the benefits and strategies for real estate agents

Branding 7 Min Read

Debunking 5 Common Misconceptions About Public Relations

Public relations (PR) plays a pivotal role in shaping a company's image, managing its reputation and building strong relationships with stakeholders. However, there are several misconceptions surrounding the field of public relations that can hinder entrepreneurs from fully leveraging its power.In this article, we aim to debunk some of the

Branding 7 Min Read

10 Ways to Build Your Personal Brand Through Book Publishing

In the ever-evolving realm of business and personal development, brand-building is no longer an option; it's a necessity. And when it comes to building a personal brand, book publishing can be an incredibly potent tool.More than just a means of sharing your knowledge and insights, book publishing allows you to

Branding 7 Min Read

My Kids Got Me the Best Father’s Day Present Ever. Here’s How.

I have four kids, but for some reason I still associate Father's day as a holiday to celebrate my dad, not me.But my kids always get excited about it. Sometimes a bit too excited, to the point where they spoil the surprise by revealing what they got for me weeks

Branding 8 Min Read

5 Little Things That Make A Big Impact on Your Business

As the mother of five kids, I spend a lot of time — a lot! — talking about lessons learned and how to apply them to better our lives and ourselves. It's the same with my business as it is with my family: What hard-won lessons I've learned can I

Business Ideas 9 Min Read

5 Customer Service Phone Tips to Keep Your Sales Coming

Talking on the telephone with customers is a pretty unflashy form of customer service interaction. And as a customer service consultant, trainer, and eLearning training designer, I can sense how its importance is getting overlooked more and more.Too bad: The telephone's ability to provide human-on-human interaction with real-time cues continues

Branding 7 Min Read

How Thought Leadership Can Transform Your Branding

Just over five years ago, digital marketing experts estimated that American consumers see between 4,000 and 10,000 adverts every day. Fast forward to 2023, and assuming that number has increased would be safe. To be successful, businesses need to stand out from their competitors.Establishing thought leadership in a field can

Business Plans 8 Min Read

I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think

With all of the recent news about artificial intelligence (AI), it got me thinking about the potential impact of AI on strategic planning — my area of expertise. So I did a little experiment: I went to ChatGPT and asked it to craft a strategic plan for a fictitious organization.The

Fundraising 10 Min Read

Creative Ways Startups Can Earn Funding in Tough Economic Times

In a declining economy, startups face an uphill battle when it comes to securing funding. Despite financial hardships, with resourcefulness, innovation and strategic planning, entrepreneurs can explore various avenues to obtain the necessary capital for their ventures.Venture-backed startups have long been the bedrock of innovation, driving economic growth and shaping

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Creative Ways Startups Can Earn Funding in Tough Economic Times

In a declining economy, startups face an uphill battle when it comes to securing funding.

I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think

With all of the recent news about artificial intelligence (AI), it got me thinking about

Ideas To Transform You From Good To Better To Best

A while back, I took a couple of my grandchildren on a tour of the

5 Crucial Challenges Startups Must Overcome

Startups face numerous challenges on their journey to success, and failing to overcome any one