Start A Business

Your Guide to Gaining a Competitive Edge and Succeeding as an Entrepreneur Over the Next 5 Years

Business Models 8 Min Read

As an entrepreneur, you must stay ahead and anticipate the future. To do this, you must refine your current skills and understand successful business practices while sharpening the most important skills you should master in the next five years.From recognizing potential opportunities to adapting quickly to change and maximizing resources for growth, you'll be better equipped to take your business

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Start A Business 1 Min Read

He Showed Strangers Photos of His Idea in Bars and Now Sells 100,000 Units Nationwide — Here’s His Secret to Valuable Feedback

So, you have an idea for a new product. You think it's good — but how can you really tell if people would pay for it?If you're starting out with little to no money, testing your product effectively can be tricky. You need to know if it's market-ready and if

Start A Business 7 Min Read

How Jalen Brunson and Josh Hart Turned Their Side Hustle Into a Booming Business

Imagine coming home from work, turning on the TV, and watching analysts dissect everything you did wrong that day. That's life for professional athletes."People always have opinions about what we can do better," says beloved Knicks star (yes, star) Josh Hart. "They even have narratives about you and your play."But

Start A Business 4 Min Read

Leadership Lessons From an Army Ranger Turned CEO

In our most recent The CEO Series episode, we filmed the CEO of Tanium, Dan Streetman. In an era where cyber threats are ever-changing and growing more sophisticated, Tanium is leading the charge to fortify organizations against digital attacks. A former U.S. Army Ranger and experienced executive, Streetman brings a

Start A Business 8 Min Read

Married Co-Founders of Soon-to-Be $1B Business Offer Advice

Ankur and Aditi Daga, the married co-founders of DTC fine jewelry company Angara, "clicked immediately" when their families introduced them at age 22. A passion for colored gemstones was just one of the things they had in common.Image Credit: Courtesy of Angara. Aditi and Ankur Daga. With family ties to

Start A Business 8 Min Read

4 Advanced Marketing Tactics for Small Businesses That Actually Work

Going beyond the basics should be your starting point if you want to go the extra mile. Let's face it — what worked in marketing 10 years ago isn't cutting it anymore. Customer habits have changed. Technology has reshaped how businesses connect with audiences. Competitors? Don't get me started.While this

Start A Business 1 Min Read

Want to Be a Better Entrepreneur? It All Starts with This Simple Branding Strategy.

I'm the founder of a tech company, but there are a few reasons why I spend so much of my time writing articles like this one. First, I like to write, and think it's a great exercise for stretching my brain in new ways. Second, I've learned a lot in

Start A Business 6 Min Read

This Former Google Exec Left Tech to Chase Tornados — Now, His Sustainable Personal Care Brand Is Lightning in a Bottle

Most people watch The Wizard of Oz for its whimsical characters and fantastical setting, but for Jeff Shardell, founder and CEO of Humble Brands, the real highlight was the tornado scene. As a child, Shardell described himself as "one of those weird kids who always loved thunderstorms.""Most people would run

Start A Business 8 Min Read

I Mentor First-Time Entrepreneurs — These Are the 4 Unseen Benefits I Gained By Giving Back

Global survey respondents indicated that Gen Z (40%) and millennials (41%) are more optimistic about their entrepreneurial pursuits and are significantly more likely to engage in side hustles or run small businesses compared to Gen X (31%) and baby boomers (19%). However, despite their drive, most of these young underserved

Start A Business 8 Min Read

How to Take the First Steps Toward Business Ownership

As we head into February 2025, it may come as no surprise that many who set out with ambitious resolutions have already fallen short. In fact, according to a recent USA Today article, "Quitters Day" (January 10) which is less than two weeks from the start of the year has

Start A Business 1 Min Read

She Quit Wall Street to Grow a Side Hustle: ‘Plants Are the New Pets’

It's the era of the side hustle, and if you've ever considered starting one to earn some extra cash outside of your 9-5, you're in good company. These days, more than one-third of U.S. adults have side hustles, and their supplemental gigs make an average of $891 a month, according

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Creative Ways Startups Can Earn Funding in Tough Economic Times

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I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think

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Ideas To Transform You From Good To Better To Best

A while back, I took a couple of my grandchildren on a tour of the

5 Crucial Challenges Startups Must Overcome

Startups face numerous challenges on their journey to success, and failing to overcome any one