Start A Business

Your Guide to Gaining a Competitive Edge and Succeeding as an Entrepreneur Over the Next 5 Years

Business Models 8 Min Read

As an entrepreneur, you must stay ahead and anticipate the future. To do this, you must refine your current skills and understand successful business practices while sharpening the most important skills you should master in the next five years.From recognizing potential opportunities to adapting quickly to change and maximizing resources for growth, you'll be better equipped to take your business

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Start A Business 13 Min Read

On the Go Profits: Mobile Business Ideas for the Modern Age

In today's fast-paced, technology-driven world, the entrepreneurial landscape is evolving at an unprecedented pace. Innovation is at an all-time high, driven by advanced technology, consumer behavior changes and market dynamics that consistently challenge traditional business models.This shift is characterized by the increasing dominance of service-oriented businesses, the integration of technology

Start A Business 14 Min Read

Should You Work at a Startup or a Big Company? How to Navigate Your Career Path.

When embarking on your career journey, one of the crucial decisions you'll face is whether to join a startup or a big company.Both options offer unique advantages and challenges, and understanding the factors involved can help you make an informed choice that aligns with your goals and aspirations. Here is

Branding 7 Min Read

How to Create a Compelling Brand Identity

The world we live in today is constantly evolving, so having a recognizable brand identity is important. Creating a strong brand identity is essential for standing out from the crowd, building customer loyalty and driving business success in today's extremely competitive business landscape. A well-crafted brand identity goes way beyond

Business Ideas 5 Min Read

The Middle East is Emerging as a Serious Startup Hotspot — Here’s What Entrepreneurs Worldwide Can Learn

Over the last decade, the Middle East has undergone a profound transformation. Traditionally viewed as an oil-rich region, the Middle East has been diversifying its economies, creating an entrepreneurial landscape ripe with opportunity. The region's dynamic economies, bolstered by ambitious economic diversification and innovation plans, have created a favorable environment

Business Plans 8 Min Read

5 Ways Start-Ups Can Create the Office of the Future

As we continue to define the new post-pandemic norm, our return to the office remains an increasingly hot topic. Start-ups and Fortune 500 companies alike have taken commendable steps to determine the protocol that works best for their businesses, whether fully remote or implementing one day to five days onsite.

Business Models 7 Min Read

Learn How to Pivot Your Business Successfully in 4 Steps

From competing as an internationally ranked tennis player to working at Microsoft to striking out on my own entrepreneurial path, I've thought a lot about what it takes to win. For me, success — both on and off the court — isn't about developing a rabid fan base, massive muscles

Branding 8 Min Read

3 Steps to Redefining Your Personal Brand with Threads

Meta's Threads is a revolutionary new platform that changes how our society communicates digitally. In the world of branding, Threads emerges as a new opportunity for thought leaders to redefine their brands.In today's world, developing and managing this brand is more important to staying ahead of the competition. To utilize

Branding 7 Min Read

3 Reasons to Choose Real-Life Human Models Over AI for Your Next Campaign

Models are essential — having worked in the fashion industry, I know it's a cutthroat sector of work. Most importantly, I understand the importance of humanizing a brand using real people. Authenticity was always critical to the success of both models and brands, and it's become even more so as

Branding 7 Min Read

How Social Media Can Build Trust and Engagement In Your Community

When Mark Zuckerberg started Facebook as little more than a student prank in a dorm room, he could have hardly guessed that he was about to create one of the world's favorite connecting tools. But not only that — in one fell swoop, Zuckerberg also developed the first of several

Start A Business 2 Min Read

Can Mushrooms Save the World? Tune into This Episode of ‘Elevator Pitch’ to Find Out.

As an entrepreneur, if you ever encounter the wonderful problem of having multiple investors showing interest in your startup, but you can only choose one, what would you do? That's the dilemma a pair of co-founders face on this fast-paced episode of Entrepreneur Elevator Pitch. While the financial investment is

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Creative Ways Startups Can Earn Funding in Tough Economic Times

In a declining economy, startups face an uphill battle when it comes to securing funding.

I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think

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Ideas To Transform You From Good To Better To Best

A while back, I took a couple of my grandchildren on a tour of the

5 Crucial Challenges Startups Must Overcome

Startups face numerous challenges on their journey to success, and failing to overcome any one