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Why Smart Cities Are the Key to a Sustainable Future
Overflowing public trash cans: Gone. Trudging to City Hall for a license: Done. Circling city blocks to find parking: Don't have to worry about that, either.All of these examples are potential benefits of smart cities — that is, cities that use technology to improve efficiency, growth and well-being for individuals and organizations. These cities, which are already developing globally, are…
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7 Methods to Make Your Business More Eco-Friendly
Today's businesses need to focus on more than just getting the all-mighty dollar. With the rise of corporate social responsibility (CSR) and sustainability, companies are expected to do more for their communities and to give back. A tricky feat, but necessary for companies that want to stay relevant and successful.…
4 Ways Startups Go Wrong When Working With AI
A 2023 Verta survey found that 66% of businesses plan to either increase or maintain their artificial intelligence/machine learning spending over 2023. Pair this with the oft-cited 2018 Gartner survey that predicted 85% of AI projects would fail to deliver on their initial promises through 2022, and you have a…
4 Ways to Become a Better Leader Through Customer Relationships
There are a lot of pieces that go into building a thriving company. But the reality is even the most well-meaning CEOs can't guarantee success. Early in my career with Truly Free, I believed the right product and a solid social impact story would equate to revenue growth.I quickly found…
Earth Day 2023: Why Sustainability is a Win-Win for the Environment and Your Business
Businesses of all shapes and sizes have a lot on their plate, and many neglect planning to make a positive impact on the environment as it can be challenging to see immediate value. With Earth Day coming up, now is the perfect time for businesses to reflect on their ESG…
Boost Revenue Per Employee With This Effective Strategy
In the contemporary business landscape, we can say in the last 20 years, the revenue per employee (RPE) has emerged as a salient financial metric, commanding the attention of Big Tech companies as a critical determinant of organizational success. RPE, which quantifies the average revenue generated by each employee, serves…
7 Ways Collaboration Can Create a Successful Team
Collaboration is a powerful tool that has become increasingly essential in the modern business world. Working together with others can help drive growth, innovation and success. In this article, we will explore the importance of collaboration in today's competitive environment and provide some tips for how businesses can use it…
Google’s ‘Moonshot Factory’ Is Known for Wild, World-Changing Ideas. Here’s What It Took For One of Them to a Become a Real World Startup.
Elaine Weir is retired, which means that — apart from the swimming lessons she teaches a few times a week — she has a lot of time on her hands. So in the summer of 2019, when she saw a Facebook ad for the geothermal energy company Dandelion, she called…
How to Attract Higher-Quality Customers
There's a difference between a customer who spends hundreds at your store at a regular cadence and one who buys the cheapest product and then never comes back. As an ecommerce owner, founder or operator, you want to make sure you're driving "higher-quality customers" from your marketing investment. You need…
Are Multi-Author Books Scams? Here’s What You Need to Know
Multi-author books, also called anthologies or collaborative books, are one of the biggest publishing trends this year. Basically, they work by forming a group of co-authors, all in the same industry or niche, who each write one chapter for the book. All of the chapters are individual stories, but they…
Why Smart Cities Are the Key to a Sustainable Future
Overflowing public trash cans: Gone. Trudging to City Hall for a license: Done. Circling city blocks to find parking: Don't have to worry about that, either.All of these examples are potential benefits of smart cities — that is, cities that use technology to improve efficiency, growth and well-being for individuals…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…