Start A Business

Your Guide to Gaining a Competitive Edge and Succeeding as an Entrepreneur Over the Next 5 Years

Business Models 8 Min Read

As an entrepreneur, you must stay ahead and anticipate the future. To do this, you must refine your current skills and understand successful business practices while sharpening the most important skills you should master in the next five years.From recognizing potential opportunities to adapting quickly to change and maximizing resources for growth, you'll be better equipped to take your business

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Start A Business 10 Min Read

I Started Side Hustles to Pay Off $40k Debt and Build Wealth

This as-told-to story is based on a conversation with Marissa Cazem Potts, a Bay Area-based Intuit financial advocate* and financial literacy professional. The piece has been edited for length and clarity.Image Credit: Courtesy of Intuit. Marissa Cazem Potts.Want to read more stories like this? Subscribe to Money Makers, our free

Start A Business 6 Min Read

KneeMo Wants to Help Knee Pain Sufferers Get Moving

Dr. Tom Andriacchi, PhD, is Professor Emeritus at Stanford University, President of SomaTX Design, and co-inventor of KneeMo, "the first smart wearable designed specifically to reduce knee pain during movement," he told Entrepreneur. We asked Andriacchi how his company developed the product, the business moves he's made to get it

Start A Business 9 Min Read

How Switching to a C Corp Could Save Your Business Thousands

I own a firm dedicated to business optimization. Since the passage of the "One Big Beautiful Bill Act," or OBBBA, I'm now more inclined than ever to advise my larger and more growth-focused clients to consider the C corporation over other popular entity types such as LLCs and S corporations.

Start A Business 1 Min Read

The Aging Population is Driving Demand for Quality In-Home Care Services

As a Home Helpers franchise owner, you'll provide trusted in-home care services that support seniors, individuals with disabilities, and those recovering from illness or surgery. With a proven business model, comprehensive training, and ongoing support, you can build a rewarding business that's both financially and personally fulfilling.Why choose Home Helpers

Start A Business 11 Min Read

How Complex Pricing Destroys Customer Trust

A potential customer reaches out to your account or customer service team to inquire about your product or service. After discussing the features and benefits, the conversation often shifts to pricing. Your sales team prefers the term "cost" because it sounds more appealing and justifies the impressive features and benefits

Start A Business 10 Min Read

How a Mom’s Garage Side Hustle Hit $1 Billion Revenue

This Side Hustle Spotlight Q&A features Sandra Oh Lin, 50, of Los Altos, California. She is the founder and CEO of KiwiCo, a company that provides educational activities for kids meant to spark creativity and problem-solving through hands-on play. Responses have been edited for length and clarity. Image Credit: Courtesy

Start A Business 10 Min Read

Why College No Longer Has a Monopoly on Success

For decades, college had no real competition. It wasn't just an educational path; it was the most powerful brand in American life. Parents, schools and employers marketed it as the only safe route to the American Dream. Glossy brochures, billion-dollar ad campaigns, alumni prestige and rankings in U.S. News &

Start A Business 7 Min Read

I Founded a $1.7 Billion Business. Here’s My Success Secret.

This as-told-to story is based on a conversation with Shanaz Hemmati, COO and co-founder of ZenBusiness, a $1.7 billion company that provides an all-in-one platform helping small businesses become official, stay compliant, manage finances and more. Her co-founder is Ross Buhrdorf, who serves as CEO. The piece has been edited

Start A Business 8 Min Read

Running an Online Business Is Tough — But Doing These 4 Things Will Make It Easier

Becoming an ecommerce entrepreneur is not for the faint of heart. The technological hurdles can be substantial. And there is ample competition within the space.The good news is that the technology has created opportunities, and the competition is there because there is substantial opportunity. Technology and the acclimation of society

Start A Business 6 Min Read

Entrepreneur Goes from $100M Men’s Wear Brand to Smart Baby Monitor Startup

Every good business idea starts with a problem, and Kevin Lavalle had a serious one to solve. Not long after his son was born, he realized the baby monitor app on his phone had crashed. Nothing went wrong, but the realization rattled him."My son was unmonitored all night," he says.

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