Your #1 guide to start a business and grow it the right way…
Search
Marketing
Zillow Gone Wild is the gift that keeps on giving for the brand
Zillow Gone Wild is, indeed, going wild.The cross-platform social media account, which highlights some of the weirdest and most extravagant home listings on the real-estate platform Zillow (like this castle in Southlake, Texas, or this AI-looking house in Victoria, British Columbia), has accumulated an audience of nearly 5 million across social media and its newsletter. Now, it’s also a TV…
Wake up with our popular morning roundup of the day's top military and defense stories
Stay Updated
Get the latest headlines, discounts for the military community, and guides to maximizing your benefits
More Stories
Coworking with Georges Tertois
Get marketing news you'll actually want to readThe email newsletter guaranteed to bring you the latest stories shaping the marketing and advertising world, like only the Brew can.Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Georges Tertois is co-founder…
Why the Death of Cookies Will Make Online Advertising Better
Third-party cookies have been dying a slow death for years. Google delayed the destruction of the cookie into 2024, and yet, there's no doubt that the demise of third-party data is coming. When that happens, it's going to change everything.While there will be necessary adjustments along the way, the removal…
Google rolls out probationary period for first-time advertisers
Get marketing news you'll actually want to readThe email newsletter guaranteed to bring you the latest stories shaping the marketing and advertising world, like only the Brew can.Google is rolling out a new policy called Limited Ads Serving in an effort to reduce misleading advertisements across its platforms.Under the policy,…
How to Turn Every Adversity You Face into an Advantage
Entrepreneurship is a wild ride, right? I would know. I've ridden that rollercoaster through storms and smooth stretches. But every time life threw a curveball, I stepped up to bat.I still remember when one of our key developers had to leave our company for personal reasons right before we launched…
CTV and streaming’s popularity continues to grow—but it’s not without its challenges
Looking into upping streaming spend this year? So is basically everyone else.As media companies continue to invest in building out ad capabilities across both free and subscription streaming services, marketing investment in the channel continues to climb. In June, ad spend across CTV platforms and streamers like Disney+ and Roku…
NBCU names Mark Marshall ad sales chief
Get marketing news you'll actually want to readThe email newsletter guaranteed to bring you the latest stories shaping the marketing and advertising world, like only the Brew can.Linda Yaccarino officially has a successor.Mark Marshall has been named NBCUniversal’s’s new chair of global advertising and partnerships, the role Yaccarino held before…
6 Key Tips to Improve the ROI of Your Google Ad Campaigns
An estimated 80% of all internet users see Google Ads on a daily basis. That's about 4.4 billion people. So, if you're not getting any leads or seeing a return on your Google Ads campaigns, it's not for a lack of reach — chances are, you're doing something wrong.There's a…
Social media trends: Low energy, high reward
Get marketing news you'll actually want to readThe email newsletter guaranteed to bring you the latest stories shaping the marketing and advertising world, like only the Brew can.Each week, Marketing Brew recaps what people are talking about on social media, the trends that took over our feeds, and how marketers…
How the brand behind Selena Gomez’s viral blanket seized the meme-nt
You might not be familiar with Laguna Beach Textile Company, but you’ve probably seen one of its blankets recently.Earlier this month, an Instagram story of Selena Gomez looking zen while wrapped in the brand’s Cabo Mexican blanket became a meme, creating an unexpected marketing opportunity as the image traveled across…
Parents are spending less on back-to-school shopping this year: report
Get marketing news you'll actually want to readThe email newsletter guaranteed to bring you the latest stories shaping the marketing and advertising world, like only the Brew can.It might seem like Memorial Day was just yesterday, but signs of the end of summer are already all around us: Labor Day…
Most Popular
Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…