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Zack Oates of Ovation on Building Business Connections through Digital Storytelling
Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
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How Small Businesses Can Capture $76 Billion Holiday Spend
U.S. shoppers spent nearly $11 billion online on Black Friday, and Cyber Monday is on track for even larger numbers, generating more than $13 billion in sales.However, consumer holiday spending on the whole is expected to take a hit this year — a 34% drop that translates to an $85…
Why Expanding to a Second Location Isn’t as Easy as It Seems
Congratulations! Your blood, sweat and tears have paid off, and the brand you've built is finally getting the recognition (and revenue) that it deserves.As the next box on your "Market Domination Checklist" stipulates, it's time to open a second location — which should be easy, right? You did it once…
5 Hacks to Increase Your Revenue by 90% in 12 to 24 Months
In today's fast-paced business world, achieving significant revenue growth within a short timeframe requires strategic thinking, relentless execution and the willingness to push boundaries. A 90% revenue boost over the next 12 to 24 months might sound ambitious, but it's not unattainable if you implement the right growth hacks.Here are…
6 Steps to a Simple and Effective Content Strategy
In an increasingly crowded digital landscape, there's more content than ever vying for audiences' attention. According to Demand Metric, 91% of B2B marketers and 86% of B2C marketers use content marketing as part of their overall strategies.That's a lot of marketers creating a lot of content, and for good reason.…
5 Essentials of Good Leadership
What makes a good leader?Ask any entrepreneur, and you're likely to get different (albeit, pretty similar) answers. You might have heard that a good leader is strong, decisive, confident and honest. Or perhaps a "good" leader to you is optimistic, creative and forward-thinking.After over 20 years as a CEO, I…
This Is the Most Profitable, Work-From-Home Side Hustle
Seven in 10 young people say that working for someone else "is their worst nightmare" and plan to start their own business within the next three years, according to research commissioned by Adobe, which surveyed 2,000 UK-based adults, per Talker Research.Side hustles can be a lucrative bridge from part- to…
How Understanding Personality Types Helps You Boost Team Performance
Imagine if you could unlock each team member's full potential — not by working harder, but by working smarter. What if, instead of trying to mold your team into a one-size-fits-all approach, you could tap into their natural strengths to create a workplace where everyone thrives?By uncovering your employees' unique…
Why Solving this Equation Is the Key to a Successful Business Exit
The math, it is not "mathing."Last year, the Exit Planning Institute (EPI) produced the State of Owner Readiness Report, the first national study in 10 years to measure owner readiness to exit their private businesses. It was an extensive survey, with over 1,200 business owners responding.The good news? 95% of…
Small Business Saturday Fuels $200B Spend: ‘Revenue Goes Up’
Running a small business isn't for the faint of heart, especially in the wake of staffing and economic challenges post-pandemic. Despite the hurdles, entrepreneurship is on the rise: The U.S. is averaging 430,000 new business applications per month in 2024 — 50% more than in 2019.The busy holiday shopping season,…
3 Simple Tips for Increasing Your Annual Recurring Revenue
In today's business environment, companies often rely on subscriptions as a key driver of revenue. Whether in the form of consumer-facing subscription boxes or SaaS platforms, many companies have recognized the value of setting up systems that deliver consistent, recurring revenue from their customers. In fact, the subscription economy is…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…