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Zack Oates of Ovation on Building Business Connections through Digital Storytelling
Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
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Why You Should Hire for Potential, Not Experience
In today's competitive business landscape, the traditional approach to hiring often prioritizes experience over potential. However, what if we challenged this paradigm and looked beyond the resume to consider the untapped potential of 'inexperienced' talent? By shifting our perspective and embracing the power of potential, we can unlock a wealth…
How to Boost Your Business’ Visibility and Beat the Competition
Boosting recognition in your local community is crucial for businesses, regardless of their size — after all, 46% of all searches on Google include local intent, according to one report. It not only helps build a loyal customer base but also presents an opportunity to tap into the immense value…
Why Using AI to Write Content Won’t Help You Rank on Google
When it comes to navigating times of recent upheaval, few industries have had to navigate change as much as the world of search engine optimization. It's been chaotic, to put it mildly.After surviving the seismic shifts of Google's Helpful Content Update, rolled out in the fall of 2022, SEO professionals…
How to Harness Cloud-based Enterprise Resource Planning to Boost Your Business Productivity
Enterprise resource planning (ERP) is essential for increasing the productivity of organizations — from multinational corporations to small businesses.Over the past few years, providers of ERP systems have been following the general trend in business platforms, and shifting their services to the cloud. But what advantages does that offer? And…
The Dos and Don’ts of Recession Cost-Cutting
The "will it… won't it?" recession has been on just about every business owner's mind for the better part of the past year. And if you've been keeping up with downturn-related news, you've likely seen countless articles on how companies and their operations and logistics professionals are preparing. Many of…
Unlock Your Business Potential: No IT Team Required, Thanks to Fiverr
There's never been a better time to have your own business.Companies are more open to embracing a remote workforce, you can easily connect with prospects on LinkedIn and the price of the technology needed to run your business continues to decrease. However, that decreased price comes with a catch. Although…
Why Businesses Should Consider Offering Micro-Internships
Are you still looking for the ideal candidate to join your organization? The one who checks all the boxes and starts making a difference on day one at your company? If you're having trouble finding a candidate that checks all the boxes, you're probably using the wrong boxes.Managers often get…
Ghislaine Maxwell Called ‘Prison Karen’ for Constant Complaining
Ghislaine Maxwell spent years convincing girls as young as 14 to be abused by the late financier Jeffrey Epstein. Now she's trying to convince officials at FCI Tallahassee, where she is serving a 20-year sentence, to stop their "unfair treatment."According to a report in The Daily Mail, Maxwell has filed…
Social Responsibility: The Unexpected Product of a NYC Chocolate Shop
One of the oldest chocolate shops in New York City, Aigner Chocolates has been serving chocolate treats and other sweets for 93 years. When Rachel Kellner and her husband Mark Libertini bought and took over the store in 2015, they had to navigate how to preserve the store's identity while…
How This Overlooked Strategy is Transforming Ecommerce
In the rapidly evolving realm of digital commerce, forward-thinking ecommerce entrepreneurs continuously seek innovative strategies. The primary aim is to streamline operations, optimize resources and bolster profitability.Amidst the array of tools and strategies available, one concept is steadily establishing itself as a game-changing force in ecommerce: Done For You (DFY)…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…