Growing a Business

Zack Oates of Ovation on Building Business Connections through Digital Storytelling

Growing a Business 4 Min Read

Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems

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Growing a Business 9 Min Read

How Amazon Got Americans to Spend $12.7 Billion Without Lifting a Finger

Another year, another Amazon Prime Day. As the data from the brands I manage rolled in, I knew this would be a big year. According to Amazon, this year shoppers purchased 375 million items over two days, up from 300 million items sold last year.Amazon's summer shopping holiday has not

Growing a Business 3 Min Read

Gwyneth Paltrow Just Listed Her Guesthouse On Airbnb

A couple of lucky Airbnb guests may soon have the opportunity to stay in The Guesthouse that Goop Built.That's right, good CEO Gwyneth Paltrow took to Instagram today to announce that she's listing the guesthouse on her Montecito property for one night on Airbnb. The "goop-inspired stay" is part of

Growing a Business 8 Min Read

This Is the Untapped Market Your Business Shouldn’t Ignore

Video games have not just exploded in popularity since 2020, but global revenue has overtaken the higher-profile film and sports markets, with mobile gaming as the big mover. In the U.S., consumer spending on video games hit $56.6 billion on the back of two consecutive record years, and the industry

Growing a Business 8 Min Read

Why Being Profitable is a Business Strategy in Itself

Everybody speaks about a company's culture. But there is an important quote from a professor at Stanford that I remember very clearly: "Being very profitable is a strategy in itself."Profitability is a part of the strategic effort to be a hyper-growth, customer-centric and commercially-minded organization. And yes, it's a strategy.

Growing a Business 8 Min Read

How to Negotiate Your Job Offer Like a Pro

Congratulations! You landed the job after a grueling interview process. Typically, a new job is a cause for celebration. But, it can also be stressful considering salary, benefits, and more. You might be left wondering: is it okay to negotiate the terms of the job offer, or is it better

Growing a Business 3 Min Read

Borekas Founder Uzi Wizman on Creating a Food Business from Social Media

Uzi Wizman's culinary journey began as a 16-year-old dishwasher. Years later, after opening PSY Street Kitchen in the heart of the Sherman Oaks Shopping Center in Los Angeles, his passion for growth and innovation led to him founding Borekas (pronounced Borekas) Sephardic Pastries.After six years operating the popular PSY Street

Growing a Business 8 Min Read

How to Embrace People With Disabilities In Your Workplace

People with disabilities face several barriers to entering the workplace and frequently face discrimination and exclusion. To develop an institution of inclusivity, people with disabilities must be represented and embraced at every level. According to the World Health Report, an estimated 1.3 billion people — or 16% of the global

Growing a Business 7 Min Read

3 Ways Leaders Can Use Data to Grow in Shrinking Economies

According to the International Monetary Fund, advanced economies will see an especially pronounced growth slowdown, from 2.7% in 2022 to 1.3% in 2023. Tech leaders are facing economic headwinds, yet encounter continuous pressure to maintain aggressive revenue growth in an increasingly competitive global landscape, which begs the question: How do

Growing a Business 6 Min Read

4 Things To Look For When Hiring a Remote Team

While adoption rates vary by country, industry and company size, the remote working trend continues to gather momentum as more employees demand flexible working arrangements, and many organizations recognize the potential benefits, such as increased productivity, reduced overhead costs, and access to a larger talent pool.At the same time, we've

Growing a Business 7 Min Read

Senior Executives Are Falling Behind The Digital Curve — Here’s What It Takes to Stay Ahead.

As digitalization continues to shape the modern business landscape, senior executives are now more than ever required to stay current and relevant. A Deloitte survey found that 67% of executives felt "uncomfortable" accessing or using data from advanced analytic systems.For executives to stay ahead of the curve, having a solid

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