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Zack Oates of Ovation on Building Business Connections through Digital Storytelling
Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
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3 Essential Factors Your Startup Should Consider If You Want It to Bloom
Venture capital funding has always been a complex and highly competitive landscape where startups and established businesses alike vie fiercely for investor attention and financial backing. And in recent times, this state of things has only grown progressively worse.Over the past two years, global markets have observed a continuous fall…
5 Reasons You Need a Business Coach in This Economy
When the question of business coaching comes to mind, the image of a struggling entrepreneur seeking a last-ditch solution could be what flashes into your mind — if you are not aware of the value or necessity of having a coach.So, let's set the record straight: This notion is a…
How to Design and Produce Products from Scratch
Creating a successful product from scratch is the stuff that entrepreneurial dreams are made of, but it's a journey that's equal parts challenging and thrilling. From identifying a consumer pain point to delivering a refined product onto the market, the process requires dedication, innovation and meticulous planning.I've traveled this road…
Olympian Lindsey Vonn Shares Her Secrets to Business Success
"To be successful, I had to be a lot more than a ski racer," Lindsey Vonn, winner of four World Cup overall championships and the gold medal in downhill at the 2010 Winter Olympics, tells Entrepreneur.It was a tenet Vonn's father stressed throughout her ski racing career, during which time…
10 Pros (and Cons) of Hiring International Employees in 2023
Thanks to the abundance of connective technology, hiring and working with people in remote locations, including employees in other countries, is easier than ever. Hiring international employees can be advantageous for your business, helping you save money while simultaneously broadening your talent pool.But is this truly worthwhile in 2023? Let's…
The Future Is Not Just Flexible — It’s United. How American Flexibility is Redefining Business Practices Worldwide.
In the bustling marketplace of global business, American practices shine as a lighthouse of innovation, adaptability and advancement. Renowned for being the most advanced, they have been exported and embraced across continents. A recent survey conducted by the INSEAD Emerging Markets Institute and Universum provides a tapestry of insights into…
10 Signs You Need to Rethink Your Marketing Strategy
With 25 years of marketing experience under my heels, I can tell within minutes of observation what a business is doing right with its marketing and what they are doing wrong.Most often, it's simply the lack of a results-based marketing strategy. A marketing strategy is a plan of action designed…
This Is the Real Reason Why Your Marketing Isn’t Resonating
Entrepreneurs often initially believe that niching down is a mistake because their product or service helps "everyone." So instead, they decide to cast a wide net in hopes of garnering more sales.But for anyone who's adopted this "forget the niche" mindset, beware. Because you may actually be undermining your business…
Zack Oates of Ovation on Building Business Connections through Digital Storytelling
Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken…
How to Harness the Power of PR to Build a Strong Personal Brand
In today's interconnected and digital world, the role of public relations (PR) has evolved from a mere tool of communication to a strategic cornerstone for personal and brand development. Public relations, once thought of as primarily a way to manage a company's image during times of crisis, has transformed into…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…