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Zack Oates of Ovation on Building Business Connections through Digital Storytelling
Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
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Clinton Sparks Podcast: The Secrets of Entrepreneurship Told by David Meltzer
Don't miss out on this inspirational exploration into the world of entrepreneurship with David Meltzer. His down-to-earth vibe and solid advice make him the go-to guy for success and happiness.According to his website, "David Meltzer is the Co-founder of Sports 1 Marketing and formerly served as CEO of the renowned…
How to Become a Visionary Leader
Everyone wants to know how to be a powerful leader that transforms business, but too many assume that hard work is all you need to get there. If there's one thing I've learned in my time as CEO at Idoneus, it's that all that work is only made relevant by…
Clinton Sparks Podcast: CEO of Complex Shares How Media, Culture Have Shifted in Recent Years
Clinton is a renowned entertainment mogul, author, speaker, entrepreneur, visionary brand builder, creative executive, and leading-edge innovator when it comes to integrating culture, collaboration, and cross-platform marketing with an outstanding track record of success, and background managing multiple products from ideation to market launch. He is also a Grammy-nominated, multi-platinum…
Clinton Sparks Podcast: From Hit Records to Humanitarian Powerhouse, Akon Shares His Entrepreneurial Journey
Clinton is a renowned entertainment mogul, author, speaker, entrepreneur, visionary brand builder, creative executive, and leading-edge innovator when it comes to integrating culture, collaboration, and cross-platform marketing with an outstanding track record of success, and background managing multiple products from ideation to market launch. He is also a Grammy-nominated, multi-platinum…
How Small Businesses Can Master a Complex Labor Market
Navigating today's labor market is a high-stakes game for small businesses as they compete to attract top talent. The U.S. Chamber reports that while there are 9.5 million job openings in the U.S. this year, there are only 6.5 million workers to fill them. With small businesses employing over one-third…
6 Benefits of Brand Equity
We live in a world where brands are becoming household names. You can Google stuff to learn, Photoshop pictures to make them better (or worse) and don't even start about the infamous Netflix and chill. If you want to become the next Sharpie or Kleenex, you need to build your…
Your Employees Must Learn to Use AI. It’s on You to Teach Them.
A friend realized a lifelong dream of purchasing a tiny, seaside hotel and completely renovating it. Shortly before the grand opening, she created a website. The descriptions of the rooms and property were polished, like something you'd see in a glossy travel magazine. I asked who she'd hired to create…
How to Build a Million-Dollar Brand
Welcome to Brandma's House, the consulting company where personal brands learn how to "grow the f*** up."Those are the wise words of Phyllis Williams-Strawder, affectionately known as the "Ghetto Country Brandmother. She is a visionary branding consultant with a mission to transform business branding practices for her "brandbabies" everywhere and…
Mother-Daughter Side Hustles Lead to 8-Figure Snack Business
This Side Hustle Spotlight Q&A features mother and daughter Elisabeth and Gina Galvin, the duo behind artisanal snacking company Stellar Snacks. Elisabeth Galvin is also the founder of snack brand Delyse, which began as a side hustle in an old CVS before growing into a leading supplier of gourmet snack…
How Women Entrepreneurs Are Transforming Traditional Industries
Something significant happened between 2019 and 2020. Although we don't fully understand the driving forces behind why it happened, we're incredibly grateful it did: An unprecedented number of women entrepreneurs entered the workforce.Thousands of new, women-owned and women-run businesses seemingly appeared overnight and began thriving in wholesale, retail, medicine and…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…