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Marketing 6 Min Read

Realism over romance: Why some brands weren’t lovey-dovey for Valentine’s Day

Romance isn’t dead, but for some of the brands marketing around Valentine’s Day this year, it got something of a

Startups 5 Min Read

Senators Urge Top Regulator to Stay Out of Prediction Market Lawsuits

A group of 23 Democratic US senators sent a letter Friday to the top federal regulator overseeing prediction markets, urging

Marketing 6 Min Read

Behind the scenes of the Washington Spirit’s Trinity Rodman campaign

It wasn’t easy for the Washington Spirit to re-sign star forward Trinity Rodman heading into this year’s NWSL season.Late last

Startups 5 Min Read

Zillow Has Gone Wild—for AI

This will not be a banner year for the real estate app Zillow. “We describe the home market as bouncing

Marketing 5 Min Read

Budweiser clocks another Super Bowl ad win in recall report

In the days immediately following the Super Bowl, ad industry chatter is all about which ads people loved—or hated—the most.

Startups 5 Min Read

OpenAI’s President Gave Millions to Trump. He Says It’s for Humanity

OpenAI’s president and cofounder Greg Brockman doesn’t consider himself political, which is surprising, because he was one of President Trump’s

Marketing 8 Min Read

Amid Super Bowl and Olympic season, some brands go all in on NBA All-Star

Some NBA fans may be less than thrilled with the league’s All-Star Game in recent years, but even though viewership

Marketing 6 Min Read

Cyclical events to boost 2026 ad spend, but recession, tariff concerns remain: IAB

The economy isn’t exactly humming along, but marketers in the US are set to keep spending.US marketers are expected to

Startups 5 Min Read

Meta Goes to Trial in a New Mexico Child Safety Case. Here’s What’s at Stake

Today, Meta went to trial in the state of New Mexico for allegedly failing to protect minors from sexual exploitation

Marketing 7 Min Read

Inside Vita Coco’s ‘super fluid,’ organic-first social strategy

Affiliate marketing has grown up. The new report from impact.com breaks down the five pillars of partner sophistication, shows how